The Twilight Cafe

Twilight Cafe is a menu and restaurant concept that was inspired by futuristic themes and motifs of the 50s as well as stylizations from the cartoon The Jetsons. Boomerang shapes, things relating to outer space, colors blue, pink, red and green, the future, exploration and modernism were heavy themes that shaped the design output during the 50s and the early part of the 60s. I decided to first create a menu design using these ideas. I wanted the menu to be playful, intriguing, reflective of the look and feel I was going for and interactive to some degree. The prices and selections of the menu items had to represent the time period and style. Prices were of course going to be much lower. For example, a burger might be 50 cents or a sundae might be a nickel rather than what the prices are today. A restaurant such as this would offer traditional American foods that would fit into the theme.

I discovered during my research that it was common for many restaurants during the 50s to offer juices and fruit selections as appetizers. Today these items are normally sold as side orders or placed within the beverage or dessert menu so it would look rather unusual to see juices offered as starters now. These two pieces are vector illustrations and were created entirely in Illustrator. I also created a tangible copy of the menu. I printed out the layout for the menu, had it assembled, laminated and presented as a real menu that a restaurant would actually use.